{"id":2709,"date":"2019-09-19T22:00:00","date_gmt":"2019-09-19T22:00:00","guid":{"rendered":"http:\/\/relaunch2025.zeitenspiegel.de\/projekte\/so-wird-ein-schuh-draus\/"},"modified":"2025-12-14T18:25:30","modified_gmt":"2025-12-14T18:25:30","slug":"so-wird-ein-schuh-draus","status":"publish","type":"projekte","link":"https:\/\/www.zeitenspiegel.de\/en\/projekte\/so-wird-ein-schuh-draus\/","title":{"rendered":"That's how it falls into place"},"content":{"rendered":"<p>Author <a href=\"\/en\/team\/markus-wanzeck\/\">Markus Wanzeck<\/a>, Photographer Fabian Weiss<br>Appeared in \u201eNature\u201c 10\/19<\/p>\n\n\n\n<p>Almost 40 years ago, Heini Staudinger opened his first shoe store \u2013 he begged his friends for the money. Today, he runs the Waldviertler shoe workshop, an anti-globalization company that produces locally, socially, and sustainably. And it became known because it begged its friends for money.<\/p>\n\n\n\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Autor Markus Wanzeck, Fotograf Fabian WeissErschienen in &#8222;Natur&#8220; 10\/19 Vor fast 40 Jahren \u00f6ffnete Heini Staudingers erster Schuhladen \u2013 das Geld daf\u00fcr schnorrte er bei Freunden. Heute leitet er die Waldviertler-Schuhwerkstatt, eine Anti-Globalisierungsfirma, die lokal, sozial und nachhaltig produziert. Und die bekannt wurde, weil sie sich Geld von Freunden schnorrte. &nbsp;<\/p>","protected":false},"featured_media":2710,"parent":0,"menu_order":0,"template":"","meta":{"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","footnotes":""},"tags":[12,9],"class_list":["post-2709","projekte","type-projekte","status-publish","has-post-thumbnail","hentry","tag-markus-wanzeck","tag-reportage"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.zeitenspiegel.de\/en\/wp-json\/wp\/v2\/projekte\/2709","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zeitenspiegel.de\/en\/wp-json\/wp\/v2\/projekte"}],"about":[{"href":"https:\/\/www.zeitenspiegel.de\/en\/wp-json\/wp\/v2\/types\/projekte"}],"version-history":[{"count":1,"href":"https:\/\/www.zeitenspiegel.de\/en\/wp-json\/wp\/v2\/projekte\/2709\/revisions"}],"predecessor-version":[{"id":7041,"href":"https:\/\/www.zeitenspiegel.de\/en\/wp-json\/wp\/v2\/projekte\/2709\/revisions\/7041"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zeitenspiegel.de\/en\/wp-json\/wp\/v2\/media\/2710"}],"wp:attachment":[{"href":"https:\/\/www.zeitenspiegel.de\/en\/wp-json\/wp\/v2\/media?parent=2709"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zeitenspiegel.de\/en\/wp-json\/wp\/v2\/tags?post=2709"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}